A strong employer brand can make you more attractive to potential candidates, helping you reduce hiring costs through improved time to fill.
Boosting your employer branding efforts can have an immediate positive impact on attracting quality candidates.
By investing in employer branding, you’re able to attract more talent. And companies that can attract more talent can also hire that talent faster.
With creativity, skill and strategy, a brand can establish an identity that sets itself apart from the competition and spark a connection with its target audience.
A strong employer brand can enhance employee loyalty, retention and engagement and set you up for long-term success.
A large-scale energy provider required more than 300 new contact center employees to be hired within 90 days in a specific location. A stand-alone microsite was developed for all campaign traffic to be directed to with key messaging, images and videos. All 300-plus employees were hired directly within the specified time frame.
A global hotel brand needed video content to support key business roles. This included managing the video production of several campaigns to be run both in ANZ and Asia. Landing pages were created, key messages developed, and social media campaigns ran across multiple channels.
We worked with a private health solutions organisation to develop key EVP messages, update the career site, social media content and work with the leadership team to launch the project. Together we created unique video content showcasing the work they do, whom they hire, and candidate opportunities.
A global consumer brand wanted to update its employer brand strategy, EVP, and content strategy. We helped the client with social media messaging, video, photography, and careers site. We also worked with them to develop their brand ambassador program.
A global pharmaceutical company based in Australia wanted to update their EVP messages, career site, and social media content. We worked with marketing, HR and communications teams to develop the career site. This included copy, video, and photography. We also ran employee focus groups to develop fresh messaging.
A luxury European automaker engaged us to launch a nationwide careers-specific website and social recruiting programs. The program drives an additional 1,000 applicants on average per month.
Our client, a leader in workplace health solutions, had no employer branding in the market and lacked a clear employee value proposition (EVP), impacting their ability to attract and engage talent. As a result, Hudson RPO was engaged to develop a strong EVP and associated creative collateral and content that would bring their employer brand to life.
We would love to answer your questions and show you how your organization will benefit from an employer branding solution. Start by selecting your region to speak with one of our talent experts or complete the form below.
